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Writer's pictureMichael Marshall

7 things to consider when building a Wix Website

Wix is a popular website builder that allows you to create a website without needing to know how to code. Here are a few tips for building a website on Wix:

  1. Start by choosing a template that is close to the look and feel you want for your website. This will save you time and ensure that your website is visually cohesive.

  2. Add and organize your content. Use headings, subheadings, and bullet points to make your content easy to read and scan.

  3. Use high-quality images and videos to make your website more visually appealing.

  4. Test your website on different devices (e.g. laptop, tablet, phone) to ensure that it looks good and works well on all platforms.

  5. Regularly update your website with fresh content to keep visitors coming back.

  6. Consider adding features like contact forms, Google Maps, and social media integration to make your website more interactive and engaging.

  7. Finally, make sure to preview and test your website before publishing it to ensure that everything is working properly.

Man builds a website for his business using Wix
DIY Website builders are giving everyone the opportunity to create a business

What kinds of templates does Wix have?

Wix has a wide variety of templates available for different types of websites. Here are a few examples:

  • Business templates: These templates are designed for businesses of all sizes and industries. They include options for online stores, service-based businesses, and more.

  • Portfolio templates: These templates are ideal for creatives, such as photographers, artists, and designers. They allow you to showcase your work and share your creative vision.

  • Blog templates: These templates are perfect for bloggers and content creators. They provide an easy way to publish articles, add media, and engage with your readers.

  • Online store templates: These templates are designed for businesses that want to sell products online. They include features like shopping carts, product pages, and order forms.

  • Event templates: These templates are ideal for promoting events, such as concerts, conferences, and festivals. They include features like ticket sales, schedule listings, and maps.

  • Personal templates: These templates are great for creating personal websites, such as resumes, online portfolios, and blogs. They allow you to share your story and experiences with the world.

These are just a few examples of the many templates that Wix has available. You can browse the full selection of templates on the Wix website.


How to organise your content using headings (formatting the text for SEO)

To add headings, subheadings, and bullet points to your content in Wix:

  1. First, open the Wix editor and select the page where you want to add the headings, subheadings, and bullet points.

  2. To add a heading, click the "Text" button in the editor toolbar, then click the text styles button and select the "Heading 1" option from the dropdown menu. You can then type your heading text and use the formatting options (e.g. font size, color, alignment) to customize its appearance.

  3. To add a subheading, click the "Text" button again and select the text styles options and this time select one of the lesser headings like Heading 2 or Heading 3 from the dropdown menu. Then type your subheading text and use the formatting options to customize its appearance.

  4. To add bullet points, click the "Text" button and select the "Bulleted List" option from the dropdown menu. This will insert a bullet point symbol and create a new bullet point whenever you press the "Enter" key. You can then type your bullet point text and use the formatting options to customize its appearance.

  5. When you're finished, click the "Publish" button to save your changes and make them live on your website.

Formatting text correctly is one of the most critical factors in getting your content to rank on Google. Luckily there are loads of great videos, blogs and courses out there for those of you who want to learn how to do this. If you want a professional to look over your text or to organise and format it for you then why not reach out to us. At Marshall Arts we pride ourselves in our ability to make digital content shine.


Using "blog templates" to write the best content for your website

Blog templates are templates that are designed specifically for creating blogs. They typically include features like post archives, categories, tags, and search functions, as well as design elements that are optimized for displaying large amounts of text and media.

Blog templates are a great choice for bloggers and content creators who want to create a professional-looking website for their writing. They can help you organize your content, attract and retain readers, and build a strong online presence.


Many website builders, including Wix, offer a variety of blog templates that you can use to create your own blog. You can browse the available templates, choose one that you like, and then customize it to match your brand and style.


Using a blog template on Wix is easy just go to your website's dashboard, click on the blog option from the left hand sidebar menu and scroll to the bottom of the page that opens. There you will find a selection of blog templates and ideas as well as a host of other interesting tools to help your blogs succeed.



What is a "high quality image"?

High-quality images and videos are an important part of any website. They can help make your website more visually appealing, engaging, and professional-looking. Here are a few characteristics of high-quality images and videos:

  • Resolution: High-quality images and videos have a high resolution, which means that they are sharp and clear when displayed on a screen.

  • Size: High-quality images and videos are typically large in terms of file size, which means that they may take longer to load, but will look better when displayed on high-resolution screens.

  • Compression: High-quality images and videos are usually compressed using lossless or low-loss algorithms, which means that they retain their quality even after being compressed.

  • Color: High-quality images and videos have rich, vibrant colors that are true to life.

  • Lighting: High-quality images and videos are well-lit and free from shadows and glare.

  • Composition: High-quality images and videos are composed in a way that is visually appealing and helps to draw the viewer's eye.

It's important to use high-quality images and videos on your website, as low-quality images and videos can make your website look unprofessional and undermine the overall user experience.


How to get High Quality images for your website

There are many places where you can find high-quality images and videos for your website. Here are a few options:

  1. Stock photo websites: These websites offer a wide variety of professional photos that you can purchase and use on your website. Some popular stock photo websites include Shutterstock, iStock, and Adobe Stock.

  2. Royalty-free image websites: These websites offer images that you can use on your website without having to pay royalties. Some popular royalty-free image websites include Pexels and Unsplash.

  3. Your own photos and videos: If you have your own high-quality photos and videos, you can use them on your website. This can be a great way to make your website more personal and authentic.

  4. Creative Commons images: These are images that are licensed under the Creative Commons license and can be used on your website as long as you give credit to the original creator. You can find Creative Commons images on websites like Flickr and Wikimedia Commons.

It's important to make sure that you have the proper permissions to use any images or videos that you include on your website. This means either taking the photos and videos yourself, purchasing a license to use them, or using images that are licensed for reuse.


If you are unsure of how to find the right images for your site, you can try using an agency like Marshall Arts to source the perfect images for you. We have paid for accounts on websites like Shutterstock, Adobe Stock and TurboSquid we also are very familiar with the free sites like FreePic, Unsplash and Pexel. The most important advantage we have is that we know how these sites work and so we know what to search for - oor what to type in to get the image we want.


As a Wix Partner, Marshall Arts knows the best places to find great high quality images and for the most competitive prices and if we can't find the right image online we know a wide network of photographers and employ graphic designers to produce the images that are not available (we also sometimes use Artificial Intelligence image generators for special projects)


Testing your site on different devices to make sure it looks good

It's important to test your website on different devices to ensure that it looks good and works well on all platforms. Here are a few tips for testing your website on different devices:

  1. Use a website testing tool: There are many online tools that allow you to test your website on different devices and browsers. Some popular options include BrowserStack and CrossBrowserTesting. These tools allow you to see how your website looks and functions on different devices without having to physically access those devices.

  2. Test on different devices and browsers: Make sure to test your website on a variety of devices, including desktops, laptops, tablets, and smartphones, and on different browsers, such as Chrome, Safari, Firefox, and Edge. This will help you ensure that your website works well on the most popular platforms.

  3. Check for responsive design: Make sure that your website is responsive, which means that it adjusts its layout and functionality to fit the size and orientation of the device it is being viewed on. You can test your website's responsiveness by resizing your browser window or rotating your device.

  4. Check for load times: Make sure that your website loads quickly on all devices. Slow load times can be frustrating for users and may cause them to leave your site. You can use tools like Google PageSpeed Insights to measure your website's load times and identify areas for improvement.

  5. Check for broken links and errors: Make sure that all of the links on your website are working and that there are no errors or broken elements. You can use tools like W3C Link Checker to scan your website for broken links and other issues.


How often should you update your website?

The frequency at which you should update your website depends on your business and the type of content that you publish. Here are a few general guidelines:

  • If your website is a business website, you should aim to update it at least once a month. This could involve adding new pages, updating existing pages, or adding new features.

  • If your website is a blog, you should aim to publish new content at least once a week. This could be a new blog post, an update to an existing post, or a new page or feature.

  • If your website is an online store, you should aim to add new products or update your product pages on a regular basis. This could be weekly, monthly, or as needed based on your inventory.

  • If your website is an event website, you should aim to update it as needed to reflect any changes to your event schedule, ticket availability, or other details.

It's important to regularly update your website to keep it fresh and relevant for your visitors. This can help you attract and retain more visitors and keep them coming back to your site. However, it's also important not to update your website too frequently, as this can be overwhelming for your visitors and may cause them to lose interest.


Why add features like contact forms, Google Maps, and social media integration to your website website?

Adding features like contact forms, Google Maps, and social media integration to your website can make it more interactive and engaging for your visitors. Here are a few specific benefits:

  • Contact forms: Adding a contact form to your website allows your visitors to easily get in touch with you. This can be useful for answering questions, providing support, or collecting feedback.

  • Google Maps: Adding a Google Map to your website can help your visitors find your physical location or see where you are in relation to other places. This can be especially useful for businesses with a physical location, such as a store or office.

  • Social media integration: Adding links to your social media profiles or embedding social media feeds on your website can help you connect with your visitors and keep them up to date with your latest updates. This can be a great way to build a community around your brand.

Overall, adding these types of features to your website can help make it more interactive and engaging for your visitors, which can help you build a stronger online presence and grow your business.


Tips for testing your website

There are many things to look out for when previewing and testing a website. Here are a few key areas to focus on:

  1. Design: Make sure that your website's design is visually appealing and consistent across all pages. Check for broken or misaligned elements, and make sure that your website looks good on all devices and browsers.

  2. Content: Review all of the content on your website to make sure that it is accurate, up to date, and free from spelling and grammar errors.

  3. Functionality: Test all of the interactive elements on your website, such as forms, buttons, and links, to make sure that they are working properly.

  4. Performance: Check the load times of your website and make sure that it is performing well on all devices. Use tools like Google PageSpeed Insights to identify areas for improvement.

  5. Security: Make sure that your website is secure and that all sensitive information, such as passwords and credit card numbers, is encrypted.

  6. Accessibility: Check that your website is accessible to users with disabilities, such as those who are blind or have low vision. Use tools like the W3C Web Accessibility Checker to identify any issues.

By carefully reviewing and testing your website before launching it, you can ensure that it is professional, user-friendly, and free from errors.


We hope this blog post helps you prepare for creating your website on Wix or any of the other amazing website builder tools out there.


Let us know in the comments if you have any specific questions, we'd love to answer them.


We'd also love to see the site you build, so when you are done, please come back and share the link to your website.


Of course, if you need help at any stage in your website building journey, Marshall Arts is available and ready to chat about your project.

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